Image: Blue, white, and canary yellow diamonds, rose and white gold, and platinum bracelets; all found in the Jewelry District. Just in case Fat Joe is in town and in a spending mood. From Elias Akar’s collection (Seybold Building)
The name “Haimov” (pronounced: Hi – Moff) brings to mind notions of an underground industry, movement, and capitalistic culture steeped in secrecy and familial bonds. One of diamonds, gold, and pearls, and run by international, broken-English speaking, multiple-luxury-car-owning, young and wealthy businessmen.
Haimov is one of two brothers that are Russian speaking Jewish jewelers. He’s in his early-thirties, looks younger, and is as shrewd and sharp a businessman as one can find. Haimov, it is said, was not handed anything but hustled his way to the top of the diamond and gold game. Yes, there is such a game in Miami and the money runs deep, and the wallets that hold the wealth are few. Haimov’s is one of the heaviest. The Herald has taken notice of him.
Image: Breitling with platinum diamond bezel and 5-row diamond tennis straps; found in Orogemma in the Seybold Building. I’m thinking Lil Wayne might dig this light show.
His inconspicuous store is situated more or less across the Seybold building. The unassuming almost somber building has two display windows showing off a constantly changing array of the most extravagant diamond and precious-stone jewelry fathomable. When entering his store, you must be buzzed in to the first chamber, identified by the camera, and buzzed into the second chamber, the third houses his treasure. It’s like arriving at a pirate’s treasure stash: his employees are sitting at tables busily sorting and weighing gold chains into small piles, multiple jeweler-clients carefully selecting gold pieces, and Haimov tirelessly closing one deal after another.
Image: 4 row blue diamond platinum tennis bracelet. Rick Ross might wanna rock this. Accar Unltd (Metromall)
Haimov is not just one of the powers behind the Jewelry District he is a force in the region. Most Cuban Link chains that you will ever see locally have his “H” stamp on it (Cuban Links are among the most popular gold chains for men). He specializes in the kind of jewels you see Hip Hop stars rocking in their music videos. For jewelers there are certain items that one must get from Haimov. His brother, Mark (VIP Jewelry), who he still does business with, but no longer under his wing, is also extremely successful. These guys are rash, fast talking, young and audacious hustlers turned mini-moguls. The antiquated heart of our Central Business District is where they maneuver and plot and base their far reaching influence from. Does the Herald article mean Haimov has finally emerged from the underground? Is he becoming Miami’s Jacob? Time will tell. There are many powers behind the Jewelry District. Haimov is not alone.